I <3 this 16 page, 12 by 18", 2 color on cardboard 1960s (?) instructional book from the Child Evangelism Fellowship of Indiana (which is still around btw- cefindiana.com).
It reminds me of the eye catching, yet crude, vintage sideshow flash I have now hanging in my basement promising "A Girl Turned Into A Gorilla," "The World's Largest Killer Rat" and "Spidora, the Woman With The Body of a Spider"!
This one also makes orange day-glow promises, but with slightly loftier claims, like eternal life.
I know the carnival come-ons didn't quite pan out. I'll have to get back to you on the Heaven/Hell thing.
One rap means "Yes," two raps mean "No."